Launch Readiness Scorecard for Game Teams
What this page covers
Launch Readiness Scorecard for Game Teams
Use this launch readiness scorecard to review your game launch plans in a structured way. It follows the same stages covered in Zorka Agency’s game launch playbooks and checklists, from early planning to global rollout.
By checking your team’s status in each area, you can quickly see where you feel confident, where you are unsure, and which topics may need deeper work with a dedicated playbook, checklist, or expert support.
In brief
- The scorecard helps game teams assess how prepared they are across key launch stages, from pre-launch planning through launch and early post-launch growth.
- It is designed to complement detailed tools like the Game Launch Marketing Checklist and Mobile Game Launch Checklist in this hub, not replace them.
- Use it as a quick internal alignment tool to decide which Zorka Agency playbooks or checklists to explore next and where you may benefit from specialist guidance.
What to do
This launch readiness scorecard gives game teams a simple way to step back and evaluate their overall launch approach. Instead of jumping straight into isolated tasks, it encourages you to look at how your marketing, soft launch, and global launch plans connect and support each other. The goal is not to replace detailed checklists, but to give you a clear, high-level picture of where you stand today.
You can walk through the main themes reflected in the Game Launch Playbooks and Checklists hub: pre-launch marketing planning, mobile game launch preparation, and the transition from soft launch to global launch. For each theme, your team can discuss whether plans are defined, partially defined, or still unclear. This makes it easier to spot gaps, misalignment between teams, or areas that have not yet been discussed in enough detail.
Once you have a first pass on your readiness, you can decide what to do next. You might move from the scorecard to a more detailed Game Launch Marketing Checklist, focus on a Mobile Game Launch Checklist if you are mobile-first, or review a Soft Launch to Global Launch Checklist if you are preparing to scale. If you want an outside perspective, you can also use your scorecard results as a starting point for a conversation with Zorka Agency.
What to keep in mind
This scorecard is a high-level planning aid, not a detailed project plan or a guarantee of launch results. It works best for teams that already have at least an outline of their game, target audience, and launch window, and want a structured way to review their thinking before committing more budget and resources.
Because every game, platform, and market is different, some topics in the broader Game Launch Playbooks and Checklists hub may be more or less relevant to you. For example, a mobile-only title may lean more on the Mobile Game Launch Checklist, while a team preparing to scale from soft launch to global launch may focus on that dedicated checklist instead of early-stage planning materials.
If your team has very limited time or internal marketing resources, the scorecard can still help you prioritize, but it will not replace hands-on execution support. In those cases, using the scorecard together with Zorka Agency’s other checklists and, where needed, direct collaboration with the agency can provide a more complete approach to planning and running your launch.